Gwinnett Tourism Organization Gets New Name

Explore Gwinnett is now the name for the former Gwinnett Convention & Visitors Bureau.

Gwinnett County's tourism organization, which is responsible for planning events at the Gwinnett Arena and Coolray Field, among other sites, is rebranding itself. According to a news release, the organization is now calling itself Explore Gwinnett, with the tag line "Atlanta's Playground." “We truly feel that our new name, branding and logo pull together so many positive aspects of Gwinnett’s reputation with visitors,” Lisa Anders, executive director of Explore Gwinnett, said in the release. “Gwinnett is a vibrant, active community and there are so many things to do. Visitors love to explore, so we are inviting them to explore Gwinnett.” The organization, which is based in Duluth, works to bring some 2 million visitors annually to Gwinnett…

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LTTA Parts Ways With DDA

At Monday's City Council meeting, representatives from the Lawrenceville Tourism and Trade Association announced they are ending their relationship with the Downtown Development Association. Read the minutes from the meeting for more details.

Will Georgia's Immigration Law Affect Tourism?

Some say HB 87, Georgia's immigration law, could lead to a loss in revenue from tourism if large conventions decide to boycott the bill by not coming to Georgia. Others say the effects are exaggerated.

Georgia's controversial immigration law, HB 87, went into effect Friday. In addition to the bill's effects on the economy, education, and more, the law could affect tourism in Georgia, especially large conventions. The Gwinnett Convention and Visitors Bureau, which manages the Gwinnett Center and Arena, supported a resolution by the Atlanta Convention and Visitors Bureau saying that the bill could cause a loss in revenues from conventions and tourism. “We don't support it,” said Lisa Anders, deputy director of the Gwinnett Convention and Visitors Bureau, of the immigration law. “It has the potential to give Atlanta an unwelcoming image for conventions and meetings.” But so far, Atlanta has not lost any conventions, and she hopes Gwinnett …

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