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Metro Atlanta Krogers Rounding Up Support for Troops

From June 29 – July 12, all stores throughout Kroger’s Atlanta Division will encourage customers to “Round Up” their bill to the nearest dollar to support American troops and their families.

Last year, Kroger’s Atlanta Division customers united to raise more than $192,000 during the “Round-Up” campaign. And this year, the goal is to raise $200,000.Courtesy Kroger/Facebook
Last year, Kroger’s Atlanta Division customers united to raise more than $192,000 during the “Round-Up” campaign. And this year, the goal is to raise $200,000.Courtesy Kroger/Facebook
Staff Report

Nearly 77 percent of shoppers said they would financially assist our nation’s troops and their families if they were offered a simple, inexpensive option to do so. Kroger’s Atlanta Division is giving its customers that opportunity by expanding its partnership with the United Service Organization, more commonly known as the USO.

From June 29 – July 12, all stores throughout Kroger’s Atlanta Division, which includes over 184 stores covering Georgia, Eastern Alabama and South Carolina, will encourage customers to “Round Up” their bill to the nearest dollar. 

In doing so, shoppers will help provide financial assistance to support the brave service men, women and their families in our communities. For example, if a customer spends $99.07 on groceries, she can “Round Up” her bill to $100. Those 93 cents will be donated to the USO and our military heroes.

By donating a small amount of change, Kroger customers can collectively make a big difference. Last year, Kroger’s Atlanta Division customers united to raise more than $192,000 during the “Round-Up” campaign. And this year, the goal is to raise $200,000.

“Kroger is proud to provide our shoppers with opportunities to support our troops,” Glynn Jenkins, director of communications and public relations for Kroger’s Atlanta Division, said in a news release. “This is our 73rd year partnering with the USO, and we have and will continue to be honored to play our part in serving the military families in our communities.”

Since 2011, Kroger customers in the Atlanta Division have raised more than $1 million through the grocer’s annual “Round-Up” and “Honoring Our Heroes” campaigns in support of the USO. The “Honoring Our Heroes” promotion featured hundreds of popular products at special sale prices with proceeds supporting USO.

Baileyspet June 29, 2014 at 11:54 AM
Amen Katherine
kim June 30, 2014 at 09:00 AM
How much money actually goes to the USO or the troops.
Becca July 02, 2014 at 04:07 PM
I get tired of being solicited at Kroger too. It wouldn't be so bad if it was occasional, but it's constant! If it's not round up for the troops, it's round up or donate a dollar to Red Cross, flood victims, March of Dimes, MD, breast cancer & so on...then there's the Boy Scouts & Girl Scouts, Salvation Army, ROTC that won't allow one to enter or exit w/ out soliciting. I do donate, but I also shop just about every day, sometimes more than once per day, even if it's just one item. I have a large family & groceries aren't cheap. We see the signs, stop asking. If people want to donate, pretty sure they know the drill & will let you know!
erie July 09, 2014 at 04:52 AM
If I have it and can spare it I will give it. Most of the time I be shooting bad my dam self.
Sherri Caldwell - The Rebel Housewife July 10, 2014 at 07:50 AM
I love it. Easy donations, good causes. You can always say no.

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